Walean RH, Tangkudung EF. Structural Equation Modeling in Purchasing Decision : Study Case of Mixue Ice Cream and Tea. daengku j. hum. soc. sci. innov. [Internet]. 2024 Dec. 31 [cited 2026 Jun. 21];4(6):1076-88. Available from: https://jurnal.ahmar.id/index.php/daengku/article/view/2907